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WhatsApp and the Centers for Disease Control and Prevention team up to deliver coronavirus vaccine information to Hispanic users, the social media platform announced on Monday.
Why it matters: 36% of Latinos have had at least one vaccine dose, compared to 45% of white people on June 14, according to the Kaiser Family Foundation. Reaching out to the Latino community on WhatsApp, which hosts a huge number of immigrant users, could help counter misinformation and mistrust, NBC News Reports.
Data: The Department of Health and Human Services is partnering with Facebook, WhatsApp’s parent company, as part of the Biden administration’s goal to have 70% of U.S. adults vaccinated with at least one dose by July 4.
- The chat, dubbed “Mi Chat Sobre Vacunas COVID,” is live and accessible via a link or QR code, according to NBC News. Once the user answers “hola”, the app returns a menu of options, including information about nearby vaccination sites, transportation to and from the site, and answers to frequently asked questions.
The big picture: Racial differences continue to affect vaccinations for black and Latino communities, per KFF.
- “Black and Hispanic people have received a smaller proportion of vaccinations compared to their proportion of cases and compared to their proportion of the total population in most states,” KFF reported last week.
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