CoinSwitch Kuber and NDTV Partner to Launch Crypto Content Across Platforms

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NDTV has partnered with CoinSwitch Kuber to launch comprehensive, top-notch content in the cryptocurrency space. This partnership will see NDTV launch exclusive crypto destinations on gadgets360.com, ndtvprofit.com and ndtvindia.in. A brand new schedule every alternate weekend on NDTV 24X7 and NDTV India will be a key part of this multiplatform expansion.

The partnership aims to benefit from the credibility and trust of NDTV combined with CoinSwitch Kuber’s domain expertise and its robust trading platform. The content will be available on all NDTV platforms, including its huge social media communities.

Suparna Singh, Head – NDTV Convergence, said: “All of us at NDTV are excited about this great new partnership with Coinswitch Kuber. Cryptocurrency is a large and complex space to explore – and we’ll talk about it with the rigor and credibility it’s known for. Our digital and on-air teams will work together to bring the latest cryptocurrency news and trends to an Indian audience. Young Indians are so invested in this space – and we look forward to giving them all the information they are looking for, as well as engaging a wider audience who may not know much about this area, but who wants simple explanations and a clear picture of what has become a whole new way of negotiating ”.

Speaking about the partnership, Ashish Singhal, Co-Founder and CEO of CoinSwitch Kuber, said, “Crypto has grown exponentially over the past decade, and sentiment is only getting stronger. investors, both from the subways and from the most remote corners of the country. As the leading crypto investment platform in India, it is our responsibility to provide users with access to relevant information regarding this asset class. NDTV being one of India’s leading media companies, we send our message to everyone – from newbies to seasoned investors. “

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