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BBVA Switzerland, the Swiss division of Spanish multinational financial services provider BBVA, today announced the addition of Ethereum (ETH) to its cryptocurrency custody and trading service. BBVA Switzerland’s private banking clients will be able to manage Bitcoin and Ethereum on its platform.
Additionally, customers with a New Gen account will be able to access BTC and ETH. Ethereum and Bitcoin are available on the BBVA app along with other traditional investments. According to BBVA Switzerland, it is the first traditional bank in Europe to integrate Ethereum into its services.
In June 2021, BBVA Switzerland opened Bitcoin trading services for all private banking clients. Since then, the company has seen a substantial increase in customer interest. With the addition of Ethereum, the financial services provider aims to meet the growing demand for diverse crypto offerings.
“This gradual deployment has enabled BBVA Switzerland to test the operation of the service, to strengthen security and, above all, to detect that there is a strong desire among investors for crypto-assets or digital assets as a means of diversifying their portfolios. , despite their volatility. and high risk ”, explains Alfonso Gómez, CEO of BBVA Switzerland.
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“One of the main attractions of BBVA Switzerland’s offering is that the bitcoin management system is fully integrated into its application, where its performance can be viewed alongside that of the rest of the assets, funds or investments of the clients. This service therefore represents an unprecedented offer, as it makes it possible to invest and combine traditional and digital financial assets in the same investment portfolio. This integration also offers a great advantage in terms of simplicity in terms of trading, account statements, tax declarations, etc. Added BBVA.
BBVA Switzerland, the Swiss division of Spanish multinational financial services provider BBVA, today announced the addition of Ethereum (ETH) to its cryptocurrency custody and trading service. BBVA Switzerland’s private banking clients will be able to manage Bitcoin and Ethereum on its platform.
Additionally, customers with a New Gen account will be able to access BTC and ETH. Ethereum and Bitcoin are available on the BBVA app along with other traditional investments. According to BBVA Switzerland, it is the first traditional bank in Europe to integrate Ethereum into its services.
In June 2021, BBVA Switzerland opened Bitcoin trading services for all private banking clients. Since then, the company has seen a substantial increase in customer interest. With the addition of Ethereum, the financial services provider aims to meet the growing demand for diverse crypto offerings.
“This gradual deployment has enabled BBVA Switzerland to test the operation of the service, to strengthen security and, above all, to detect that there is a strong desire among investors for crypto-assets or digital assets as a means of diversifying their portfolios. , despite their volatility. and high risk ”, explains Alfonso Gómez, CEO of BBVA Switzerland.
Related content
Diversified crypto portfolio
The market capitalization of digital currencies increased by almost 200% in 2021. In addition to Bitcoin, the popularity of altcoins has increased significantly. As a result, investors are now more inclined towards a diversified crypto portfolio.
“One of the main attractions of BBVA Switzerland’s offering is that the bitcoin management system is fully integrated into its application, where its performance can be viewed alongside that of the rest of the assets, funds or investments of the clients. This service therefore represents an unprecedented offer, as it makes it possible to invest and combine traditional and digital financial assets in the same investment portfolio. This integration also offers a great advantage in terms of simplicity in terms of trading, account statements, tax declarations, etc. Added BBVA.
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