YouTube series changes the way crypto is presented with an alternative to mainstream media

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The media are the foundation of the cryptocurrency industry and have been from the beginning. Even a single look at Bitcoin (BTC) indicates the power of the media in promoting the relatively new concept and, in turn, creating a community of enthusiasts. The development of the cryptocurrency market and the rising price of Bitcoin have since been attributed to mainstream media.

First of all, the media tends to focus primarily on the financial implications of the cryptocurrency world, limiting its content up and down in price, when in reality it is only of a subset of the impact of technology on the world. Second, the majority of media published today are biased towards targeting an American audience while the affected population is much larger, covering the entire world. Last but not least, it’s not uncommon for content to have lower production value due to quick turnaround times or smaller budgets. Due to the high bar set by mainstream media, many strangers to the crypto community view these media as less credible on the sole basis of their appearance.

As a result, many cryptocurrency-specific media platforms have since emerged to cover tech news and any updates to the larger blockchain world. In keeping with this media deficiency, Ledger introduced Down the Rabbit Hole, a project whose mission is to televise the revolution. To embrace all aspects of the ever-changing industry, the team speaks to a variety of stakeholders, whether they are a Bitcoin maximalist (BTC) or a non-fungible token (NFT) creator. , bringing an inclusive feel to the vast market.

This is made possible by Ledger, a team whose main product is a hardware wallet used to store cryptocurrency assets including coins, NFTs and more.

Ready to see

Each week, users can expect three segments, each addressing a different aspect of the crypto revolution: international and social, economic and cultural adoption. The three segments are called: The Story, 7 Days in Crypto and The Deep Dive accordingly.

Watch the series “Down the Rabbit Hole”

All three segments will be posted every Friday in their entirety on their YouTube channel, with smaller segments available through social media. The show has aired in five languages ​​since October 2021. With several episodes to its credit, the team has already covered several interesting topics.

Some of their more recent “Story” segments include; a look at Arnhem in the Netherlands, the self-proclaimed “Bitcoin City”, a discovery by NFT artist, Beeple, and an interview with the man behind the game Sorare.

On top of that, investors will get a 3 minute snapshot of; markets in the segment known as “7 Days of Crypto” and industry enthusiasts can experience how the world is changing in response to the digital currency revolution.

Finally, for those interested in the cultural aspect of it all, a deep dive will be made on the experience piece. The show itself turns out to be well balanced with a segment for everyone.

The team’s intention is to someday become the go-to place for anyone interested in the cryptocurrency industry, where users can unveil the world of crypto one episode at a time. Together, the show proves that crypto is more than an object of financial gain; it is a real asset with very real potential.

A look at the ledger

As teams learn more about the world of digital currency with each broadcast, they may be inclined to purchase their own tokens. For starters, Ledger, the team behind this show, provides users with a secure solution for cryptocurrency storage through their hardware and software offerings as a one-stop-shop for all things digital currency.

Warning. Cointelegraph does not endorse any content or product on this page. While our aim is to provide you with all the important information we may obtain, readers should do their own research before taking any business related action and take full responsibility for their decisions, and this article cannot no longer be considered as investment advice.

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