Mexican retail giant Elektra and video game developer Nexon now accept Bitcoin

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One of Mexico’s largest supermarket chains – Elektra – allowed customers to pay their bills in bitcoin instead of fiat currencies. To process cryptocurrency payments, the company has partnered up with BitPay.

At the same time, the South Korean-Japanese video game publisher – Nexon – has allowed players to purchase in-game items with digital assets.

Elektra joins the Crypto Club

The giant has become the first retail store in Mexico to accept bitcoin as a method of payment. The company explained that customers who pay for their products in BTC can even request a 20% discount on their invoices. The promotion is valid until the end of December.

Despite the many merits of cryptocurrencies, they are also renowned for their volatile nature. On that note, the retail chain has ensured that any returns or cancellations made after making a BTC payment will result in a refund in Mexican pesos for the same amount paid in the original transaction.

However, Elektra cautioned against the risks involved in dealing with digital assets. The company said it should not be held responsible for losses, scams or mismanagement:

“The user accepts and acknowledges that the access, use and security of his wallet are the sole responsibility of the user and that at no time will Elektra be responsible for the access, use and security of the user’s wallet. “

Founded in 1950, Elektra has more than 1,100 locations in Mexico. It also extends to the United States, Guatemala, Honduras, Peru, Panama and El Salvador. Interestingly, the owner of Elektra is Ricardo Salinas Pliego – a bitcoin bull who has repeatedly shown his support for the digital asset industry.

A few weeks ago, he advised investors to enter the BTC ecosystem as soon as possible. Salinas Pliego, known as the third richest person in Mexico, described the major cryptocurrency as “the new digital gold”.

Nexon follows suit

Nexon is another large company that has partnered with BitPay to accept digital assets as a form of payment. As a result, players will have the opportunity to purchase favorite games like MapleStory, KartRider, Mabinogi, Vindictus, V4 and many more using 11 cryptocurrencies.

Besides BTC, these include Ether, Dogecoin, Bitcoin Cash, Wrapped Bitcoin, Binance Coin, Litecoin, Dai, Gemini Dollar, Paxos Standard, and USD Coin.

The video game publisher revealed that the reason for the move is the growing interest that gamers have shown recently:

“Nexon listens carefully to feedback from our players, including those who have asked us to include cryptocurrency as a form of payment in the game. As of today, we are delighted to offer this payment feature. innovative to our players. “

The South Korean-Japanese giant is no newbie to the cryptocurrency space. In April of this year, he bought 1,717 bitcoins at an approximate price of $ 100 million (at the time of the transaction).

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