Crypto exchange FTX US partners with four Washington, DC sports teams

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The company behind four major professional sports teams based in Washington, DC, has announced that FTX US will be its official crypto exchange and non-fungible token partner.

In an announcement on Monday, Monumental Sports and Entertainment, or MSE, said FTX US will be the official crypto partner of the Washington Capitals hockey team, Washington Wizards men’s basketball team, of the Washington Mystics Women’s Basketball Team and Capital City Go-Go Basketball Team. team under a multi-year contract. According to MSE, FTX US’s NFT platform will have the exclusive rights to future token drops by the four teams and the exchange will be a partner for a series of in-game highlights dubbed the “Big Block-Chain”.

“The integration of blockchain technology with the sports experience is only just beginning, and together we will move forward to a whole new frontier, which will ignite fans beyond what they can even imagine today,” said Jim Van Stone, president of MSE. operations and the commercial director of the company.

The announcement is the latest partnership between FTX US and major sports franchises in the United States. In March, the operator of the crypto exchange, FTX, struck a $ 135 million deal to secure the naming rights to the Miami Heat’s stadium, which will be called FTX Arena until at least 2040. The company has also been an official sponsor of the Major League. Baseball since June and has partnered with the University of Kentucky to enable its Wildcats men’s basketball team to act as brand ambassadors.

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One of the largest cryptocurrency exchanges in the world, FTX had a valuation of over $ 25 billion following a $ 420 million fundraiser in October. The company launched its NFT marketplace for US customers in September.

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