Bitpanda Launches Crypto ‘Investment as a Service’ Offering

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European digital asset platform Bitpanda has launched an investment-as-a-service product for banks, fintechs and other platforms.

The Vienna-based company already serves over 20 million customers with its white-label API and is now adding multiple features, asset classes and regulatory licenses to its offering through Bitpanda Technology Solutions.

The platform will enable fintechs, traditional banks and online platforms to offer trading, investment and custody services on stocks and ETFs; cryptocurrencies; precious metals and raw materials. Partners can create their own user experiences and choose between features like savings plans, asset exchanges, crypto staking, split stocks, full blockchain, and other services through a single API connection.

Founded in 2014, Bitpanda already counts some of the leading trading apps in Europe among its partners, including mobile bank N26, French money app Lydia, British fintech Plum and Italian Hype.

Bitpanda removes the need for FIs to do it alone

Eric Demuth, Co-CEO and Founder of Bitpanda, says, “Bitpanda Technology Solutions (BTS) is the easiest way to deliver the best investment experience to end users as well as institutional investors, with simple integration of our API. Nine years later, this company has delivered a proven infrastructure that works in all market conditions.

“With BTS, businesses have the opportunity to add a trading and investing product for crypto, stocks, and precious metals to their services that meets client needs in 2023.”

Lukas Enzersdorfer-Konrad, CEO of Bitpanda Technology Solutions, adds: “Financial institutions today must ask themselves how they intend to meet the growing demand for modern investment solutions. Building them individually means a high start-up cost and products that are often obsolete before they are even launched. Simply put, institutions can’t do it themselves if they want both fast time to market and high compliance standards. »

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