DemaTrading.ai Survey Shows Poor Customer Service Is Costing Crypto Exchanges

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Amsterdam, Noord-Holland, 27th January 2023, Chainwire Index solution provider DemaTrading.ai has conducted an extensive survey of major cryptocurrency exchanges. Its results are drawn from conversations with more than 30 exchanges and 50 investors and reveal some of the most common reasons why exchange clients remain inactive.

The survey identified the following top reasons for customer inactivity:

Too many options: The average exchange has hundreds of assets listed. The average customer doesn’t want to search for all of these assets and often ends up choosing nothing at all. Over 60% of digital assets on exchanges are not traded at all.

Poor customer choices lead to bad experiences: Since most customers don’t want to spend weeks researching assets, they end up choosing only a handful of coins to trade. This gives them a higher risk profile, as they are only exposed to a few assets. A customer who buys a slowly dying token is catastrophic because they will probably never invest in cryptocurrencies again.

Managing a portfolio takes too long: The risk-averse client knows how to properly allocate, researches all assets, stays up-to-date with the market, and frequently rebalances growth spreads to maintain the same risk profile. However, frequent portfolio rebalancing is very time consuming when done manually. Often, investors do not want to actively manage their portfolio.

Absence of index fund options: An index fund contains a list of assets in a certain category, such as Proof-of-Stake, Metaverse, Layer Two, NFT, or DeFi. This makes it very easy for a user to invest in the sectors in which he sees potential. He doesn’t have to search for every asset in the sector, he’s less overwhelmed, his risk profile improves, and because an index is automatically rebalanced, there’s no active management. is necessary. They can just buy, or even better DCA, sit back and relax.

DemaTrading.ai has developed a trading engine that optimizes basket or portfolio trades (based on an index) by training models with machine learning. Not only does this help in executing orders at a better price, but orders are spread so that liquidity on an exchange increases. A sophisticated market-making module (marketplace) is integrated, so that users of the exchange can buy and sell their assets faster. This makes the product more profitable for exchanges and their users.

Compared to an average buy and hold strategy, investing in an index increases the average annual trading volume and is generally safer because the investor places their tokens in multiple positions at the same time. This is why major exchanges like Binance and Bitpanda are rolling out similar solutions.

Through DemaTrading.ai’s portfolios as a service, digital currency providers and asset managers have access to institutional-grade indices. apps and (digital) asset managers. After a successful pre-seed from a private round of investors and angels, DemaTrading.ai is currently raising its next round of funding.

Missing clues about your favorite exchange? Contact DemaTrading.ai for more information.

About DemaTrading.aiDemaTrading.ai was founded in 2021 with a mission to make crypto accessible to everyone, regardless of background. There is a lot of potential in crypto and DemaTrading.ai believes that anyone willing to participate in the crypto market should be able to do so. That’s why DemaTrading.ai builds automated crypto wallets that allow everyone to make smarter investments effortlessly.

Contact

CEO and Co-FounderDemian VoorhagenDemaTrading.ai[email protected]

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