DeFi Technologies’ Wholly-Owned Subsidiary Valor Inc. Announces Groundbreaking Collaboration with Bitcoin Suisse AG on Exchange Traded Products of Physically Supported Digital Assets

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Valor Inc. has entered into a collaboration with Bitcoin Suisse AG, the Swiss pioneer in crypto-finance and technology. The product partnership aims to issue exchange-traded products (ETPs) backed 1:1 by digital assets, leveraging Valor Inc. and Bitcoin Suisse AG’s unique capabilities and longstanding expertise in the asset market digital. The main objective of this joint initiative is to launch, list, operate and distribute ETPs in the international and Swiss market where Bitcoin Suisse has already established market-wide brand recognition in the crypto asset industry. Valor Inc. acts as an ETP issuer, providing an exchange listing platform for digital assets. The collaboration follows Valor Inc.’s recent launch of its first physical-based ETP, the 1Valour Bitcoin Physical Carbon Neutral ETP. Along with this, Valor Inc. manages a diverse range of digital asset ETPs on various European exchanges, banks and brokerage platforms.

ZUG, Switzerland and TORONTO, July 18, 2023 /PRNewswire/ — DeFi Technologies Inc. (the “Company” or “DeFi Technologies”) (NEO: DEFI) (GR: MB9) (OTC: DEFTF), a native crypto technology company pioneer in the convergence of traditional capital markets with the world of decentralized finance (DeFi), is pleased to announce the collaboration of its subsidiary Valor Inc. (“Valour”) Bitcoin Suisse AG (“Bitcoin Suisse”) aimed at Exchange Issue Traded Products (“ETPs”) backed by physical digital assets.

Bitcoin Suisse is the Swiss crypto-native investment partner and a trusted gateway for investing in crypto assets, offering institutional-grade crypto services at the forefront of technical innovation. Founded in 2013, the crypto investment firm celebrates its tenth anniversary this year and recently announced its new strategy for asset management and advisory services.

This product partnership marks an important step in innovating and developing the digital asset market in the future. The collaboration would leverage Valour’s ABS issuance platform, operational ETP expertise, and established marketing and sales distribution channels. At the same time, it would benefit from the well-established Bitcoin Suisse brand and its long experience in the crypto sector in Switzerland and abroad.

“This collaboration represents an exciting development in the field of digital assets,” said Olivier Roussy Newton, CEO of DeFi Technologies and director of Valour. “The combination of our issuance platform and operational expertise in the ETP market, with Bitcoin Suisse’s impressive track record, high-quality service and strong brand recognition as an established partner, will help create opportunities more solid and diversified investment opportunities for investors.”

Dr. Dirk Klee, CEO of Bitcoin Suisse, added “We are delighted to cooperate with Valor and provide them with our expertise to create leading crypto investments for professional and institutional partners. Valor is a trusted and established partner with a high-performing team that places equal value on security, trusted access to digital assets, and transparency as Bitcoin Suisse does. For us, this partnership represents an important step towards becoming the premier crypto investment partner in Switzerland and other target markets.

Valor recently announced on June 15, 2023, the launch of its first physical ETP in the 1Valour Bitcoin Physical Carbon Neutral ETP (ISIN: GB00BQ991Q22). The ETPs are secured by the respective digital assets which are physically stored with regulated custody providers. In addition to the new physical-backed digital asset platform, Valor offers fully hedged digital asset ETPs with product listings on European stock exchanges, banks and brokerage platforms.

About DeFi Technologies DeFi Technologies Inc. (NEO: DEFI) (GR: MB9) (OTC: DEFTF) is a native crypto technology company that is pioneering the convergence of traditional capital markets with the world of decentralized finance (DeFi ).

With a focus on cutting-edge Web3 technologies, DeFi Technologies aims to provide investors with widespread access to the future of finance. Supported by a team of reputable experts with extensive experience in financial markets and digital assets, we are committed to revolutionizing the way individuals and institutions interact with the evolving financial ecosystem.

Join the DeFi Technologies digital community on Linkedin and Twitter, and for more details, visit defi.tech.

About Bitcoin SuisseFounded in 2013, Bitcoin Suisse AG is the Swiss pioneer in crypto-finance and technology. As an enabler of the crypto and blockchain ecosystem in Switzerland, Bitcoin Suisse has played a leading role in the development of “Crypto Valley” and “Crypto Nation Switzerland”. The crypto-financial service provider offers brokerage, custody, lending, staking, payment and other crypto-related services for private and institutional clients. As a member of the self-regulatory organization Financial Services Standards Association (VQF), Bitcoin Suisse is a financial intermediary subject to Swiss AML/CFT regulations. Bitcoin Suisse consists of several companies under the parent company BTCS Holding Ltd. The company is headquartered in Zug and has built up a team of more than 200 highly qualified experts in Switzerland and Europe. | https://bitcoinsuisse.com/

About ValourValour Inc. issues exchange-traded products (ETPs) that allow retail and institutional investors to access digital assets like Bitcoin easily and securely through their traditional bank account. Founded in 2019 and based in Zug, Switzerland, Valor is a wholly owned subsidiary of DeFi Technologies Inc. (NEO: DEFI) (GR: MB9) (OTC: DEFTF).

For more information about Valor, visit https://valor.com

Caution Regarding Forward-Looking Information: This press release contains “forward-looking information” within the meaning of applicable Canadian securities laws. Forward-looking information includes, but is not limited to, the Offer; the regulatory environment regarding the growth and adoption of decentralized finance; the pursuit by DeFi Technologies and its affiliates of business opportunities; and the potential merits or returns of such opportunities. Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of the Company, as applicable, are materially different from those expressed or implied by such forward-looking information. These risks, uncertainties and other factors include, but are not limited to, the acceptance of Valor exchange-traded products by stock exchanges; growth and development of the DeFi and cryptocurrency industry; rules and regulations regarding DeFi and cryptocurrency; general business, economic, competitive, political and social uncertainties. Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in the forward-looking information, there may be other factors that cause results not to be those anticipated, estimated or expected. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. The Company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

SOURCE DeFi Technologies Inc.

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