Crypto.com announces partnership with Ultimate Fighting Championship (UFC)

[ad_1]

Crypto.com has announced another partnership agreement with a major sports franchise, this time with the Ultimate Fighting Championship (UFC).

The world’s largest crypto cards platform has announced a new sports partnership. This time with the popular fighting franchise, UFC.

The long-term partnership between the two sides will seek to connect more mainstream consumers to the crypto market. Crypto.com will become the very first official global partner of the UFC Fight Kit. The partnership means the crypto company will be able to place its mark on UFC fight kits worn by competing UFC athletes.

Official partner of the UFC cryptocurrency platform.

According to the announcement, the partnership will see the Crypto.com brand visible to over 625 million people and over 150 million social media followers, including the 900 million TV households in 175 countries with access to UFC broadcasts.

The partnership makes crypto.com the very first official cryptocurrency platform partner of the UFC. Basically creating a new sponsorship category for the business.

UFC President Dana White commented on the partnership, saying: This is a partnership between two companies that are the best at what they do, said UFC President Dana White. . No company did more to increase the popularity of combat sports than the UFC, and was now one of the biggest sports brands on the planet. We can help Crypto.com reach more people around the world through the strength of our brand.

Kris Marszalek, co-founder and CEO of Crypto.com added his comments on the partnership, It’s a historic moment as the fastest growing cryptocurrency platform joins forces with the sport of the fastest growing faster to help accelerate the global transition to cryptocurrency. Marszalek added that the partnership is just the start of a long relationship between the two companies.

The partnership will provide Crypto.com with plenty of branding opportunities. Ranging from visibility on linear and digital platforms, to visibility at Pay-Per-Views and on social media channels. Crypto.com-branded assets will debut this Saturday, July 10 in Las Vegas at UFC 264: Poirier VS. McGregor 3.

Crypto.com Partners With Major Sports Brands

The partnership with the UFC comes a week after Crypto.com announced it was becoming the global partner of Formula 1. The company has already added several sports team partnerships to its roster, such as the NHL, the Canadiens and the Aston Martin Racing formula. 1 team.

[ad_2]