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Football – Ligue 1 – Stade de Reims v Paris St Germain – Stade Auguste-Delaune, Reims, France – 29 August 2021 Lionel Messi Paris St Germain REUTERS / Benoit Tessier
PARIS, September 6 (Reuters) – Paris St Germain said on Monday they had signed a two-year partnership deal with fashion house Christian Dior (DIOR.PA).
PSG said Dior would design their official wardrobe, and that the partnership marked the first time Dior had signed a deal in this way with a sports club.
Kim Jones, artistic director of the Dior men’s collection, has designed a series of new creations for the PSG team for the next two seasons, PSG added. Until the Dior deal, PSG had a clothing partnership with Germany’s Hugo Boss (BOSSn.DE).
PSG have one of the most powerful attacking forces in club football, with new signing Lionel Messi joining Brazil’s Neymar and French striker Kylian Mbappe.
A six-time Ballon d’Or winner, Messi joined from Barcelona and made his Ligue 1 debut late last month. Read more
Reporting by Nicolas Delame and Benoit Van Overstraeten; Edited by Peter Rutherford
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