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  1. Pick your fabric. (There are over 70 different materials and patterns to choose from, from black stretch poplin to sky-blue puppytooth twill — which, despite its soft texture and put-together appearance, doesn’t require any ironing.
  2. Create your ideal style by customizing the collar, cuff, placket and button color; for extra flair, you can even add some piping, adjust the pocket style or add a personalized monogram to create your very own embroidered shirt.
  3. Tweak the fit and sizingincluding the cut, sleeve length and collar size, so your shirt looks like it was crafted solely for you — because it was.