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BTS follows up on its popular McDonalds collaboration with two new ones mode collection.
The popular K-pop group, consisting of RM, Jin, Suga, J-Hope, Jimin, V and Jungkook, teamed up with the fast food chain for two merchandise collections, the Saucy collection and the Melting collection, released on Wednesday.
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The Saucy collection includes clothing items such as T-shirts, key chains and buttons featuring hand-drawn illustrations by the band. The images are images of hamburgers, fries, and ice cream inspired by the McDonalds BTS Meal, which was released at the fast food chain last month.
The Melting collection takes inspiration from the latest hit English-language hit, Butter, and includes pajamas, T-shirts and a tote bag featuring illustrations of menu items and the McDonalds logo.
The partnership with McDonalds is BTS’ latest venture into the fashion world. A band that has skyrocketed to global fame since they united in 2013, signed as a Louis Vuitton brand ambassador in April. previous BTS working with a design house in January for a teaser campaign ahead of the mens fall 2021 collection, which was viewed more than 105 million times. BTS was also appointed by Fila as a global brand ambassador in 2019 and then launch capsule collection with the brand.
BTS first teamed up with McDonalds in May for the BTS Meal and merchandise collection, which includes T-shirts, sweatshirts, bathrobes, socks, and slippers featuring McDonalds menu items.
The BTS and McDonalds Saucy and Melting collections range in price from $12 to $110 and are available for purchase on Weverse, the Korean shopping app.
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