Molly May Heig and PrettyLittleThing slam 9/11 tributes as ‘utterly outrageous’

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Clothing brand PrettyLittleThing and newly appointed creative director Molly-Mae Haig have come under fire on social media for honoring the victims of the 9/11 terrorist attack, which fans described as “distasteful” and “absolutely horrific.”

Clothing site PrettyLittleThing and its new creative director Molly-Mae Hague have come under fire for honoring the victims of 9/11.

The online fashion retailer took to Twitter to share a photo of the Twin Towers on the 20th anniversary of the attack with the phrase “Never forget 09.11.01.”

Despite the sentiment, social media users were unimpressed that the company used its brand color and font to write a message of respect for those who lost their lives in the atrocity.

Some fans called the post “shameful” and “utterly awful” while others begged social media managers to delete it.

Someone exasperated: “This is so awful. Didn’t anyone stop to consider slapping your brand on a tragedy a bad idea?”

Molly Mae Haig and online fashion retailer PrettyLittleThing were criticized for being honored on 9/11 (

picture:

Molly Mae Hague/Instagram) The former Love Island star was named Creative Director for the brand in August

Another confused user said on Twitter: “It amazes me that these multi-million dollar companies have whole teams to discuss and plan this out, and there’s still a select member of staff to be like, ‘You know what? No, let’s not’.”

And another joke about the fatal error: “Use the discount code ATROCITY for 9% off and the code ALQAEDA to get an additional 11% off.”

Newly appointed creative director of Pretty Little Thing, Molly-Mae, has found herself at the center of a backlash as fans speculated whether she had anything to do with the post after it was also shared on her Instagram profile.

Someone asked: “I wonder if the 9/11 photo was Molly May’s first signature.”

Molly-Mae Hague is said to be worth millions after signing her new deal with PrettyLittleThing

“I can actually hear Molly May saying ‘OK guys we need to tweet something about 9/11, but it has to be really nice and on brand. Make sure there’s pink somewhere on it,” thought another.

“Molly Mae??? So you’ve given this the go ahead? Font, colors and filter??

Mirror Online has contacted PLT and Molly Mae for comment.

The backlash comes just weeks after the 22-year-old former Love Island star proudly announced that she had been appointed as the new creative director for PrettyLittleThing.

Molly May announced her new role as PrettyLittleThing on Instagram as it was at their Manchester headquarters (

picture:

Instagram) A few days later, the star attended a star-studded party to launch her new collection with the brand

“This is the biggest step of my career so far and I can’t explain my gratitude to my favorite brand in the world for trusting me in this role. PLT has believed in me from the start and now that I am an internal manager the job seems like a complete dream come true,” Molly gushed as she announced the move. .

After her appointment, the reality TV hostess denied criticism that she only got the prestigious role due to her fame on Love Island.

In response to her haters, Molly Mae said that she would have been just as successful without appearing on the ITV2 dating show.

Molly Mae rose to fame on the 2019 series Love Island, finishing second with boyfriend Tommy Fury (

picture:

ITV/Rex)

She said that she was already an influencer before she starred in the 2019 series of the show and her team had already warned her that her appearance on the show would ‘damage her brand’.

“The things I’ve achieved since I got off this show don’t actually come back to the show, they come back to my drive and my ambition to do big things.

“Everyone getting out of a show like this gets the same opportunities – we all have the same 24 hours in a day – and where you take your life when you get off a show like this depends entirely on who you are as a person.” She told the Mail Online.

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