“Black Widow” was a huge hit in theaters and on Disney +

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“Black Widow,” Disney’s latest Marvel Studios movie, grossed an estimated $80 million at its North American opening this weekend. This was about what the industry was expecting and was also a pandemic era record. The movie, which stars Scarlett Johansson as the avenging super-spy, had the biggest weekend domestic opening since 2019. However, the movie was also a huge hit on Disney+.

“Black Widow” has made $60 million globally with Disney’s Premier Access job, according to the studio. It was available to Disney+ subscribers for an additional cost of $29.99. Disney+ has more than 100 million customers.

Overall, including live broadcasts and stage shows, the movie grossed more than $215 million globally this weekend, according to Disney (DIS). “I think it shows that with the right movie you can achieve success on the big and small screen,” Dergarabedian, senior analyst at Comscore (SCOR), told CNN Business.

Karim Daniel, CEO of Disney’s Media and Entertainment Distribution, congratulated the film in a statement on Sunday.

“Black Widow’s strong performance this weekend underscores our flexible distribution strategy to make franchise films available in theaters for a true cinematic experience and, with Covid concerns persisting globally, provides an option for consumers who prefer watching at home over Disney+,” Daniel said on Sunday. “. .

Reporting a Marvel movie doing well at the box office isn’t much of a surprise since the studio is Hollywood’s biggest brand, having grossed over $22 billion worldwide since 2008.

But this weekend’s totals for “Black Widow” are notable for the duel’s release.

With Hollywood experimenting with how movies premiere, this weekend was a huge step forward because “Black Widow” was undoubtedly the most popular in-stream movie released to date.

Although there were likely some caveats, Black Widow appears to have had a solid weekend at the ticket booth, even though it was available at home. With broadcasting becoming the focal point of Hollywood, this weekend was a good sign for the argument that theaters and live broadcasts can coexist.

The $80 million domestic opening plus the film’s $78 million internationally is welcome news for theaters, which need as many hits as they can get right now.

The industry is trying to recover from the pandemic that has devastated business, and the momentum is important to create a buzz that will bring the masses back to the seats. Large openings such as “Black Widow” help serve this end.

“Black Widow” is the latest film to achieve solid box office returns, after the successful releases of “A Quiet Place, Part II” in May and “F9” in June.

And the good times could continue in theaters for the next few weeks with some potentially successful films on the calendar.

There’s Space Jam: A New Legacy, the sequel to the beloved basketball movie starring LeBron James and Looney Tunes, next weekend. Next, there’s a new horror movie “Old” directed by M. Night Shyamalan and “Jungle Cruise” starring Dwayne “The Rock” Johnson and Emily Blunt to wrap up the month.

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