NFT’s Expanding Universe: Cricket sets the ball moving for digital gold

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Online platform Rario commits to leagues and cricketers to offer fans the opportunity to collect and trade on curated NFTs

Topics
Digital gold Cricket | Jewelry store

You can’t touch, feel, or hold them, but they’re as real as they are virtual. Licensed digital collectibles have become the sport’s latest fan engagement mechanism, from football clubs like Barcelona and Manchester United to leagues like the NBA.

And now cricket has joined. Launched last month, Rario, India’s first cricket-based digital collectible marketplace, offers fans the opportunity to collect and trade in curated non-convertible tokens or NFTs (see Box). Cards packed (so far), NFTs contain videos, images, and GIFs of specific moments with graphic clocks and …

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First published: Mon, 13 September 2021. 06:02 IST

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2/ https://www.business-standard.com/article/markets/nft-s-expanding-universe-cricket-sets-the-ball-rolling-for-digital-gold-121091200958_1.html

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