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New Delhi: Legends League Cricket (LLC) has announced a partnership with Cric Tracker, which has acquired audio and video streaming rights to broadcast all of its matches. Its video streaming rights apply to all markets except India, Sri Lanka and Pakistan.
Sony Pictures Network India has video rights to India, while Supreme TV has rights to Sri Lanka and GEO Sports and B Sports have video rights to Pakistan.
The league, representing India, Asia and the rest of the world, is currently running at Al Amerat Cricket Stadium in Muscat, Oman.
It has three teams, India Maharajas, Asia Lions and World Giants. The finals of the tournament will be played on Saturday, January 29th.
The event is a Nine-Day event featuring Virender Sehwag, Yuvraj Singh, Shoaib Akhtar, Shahid Afridi, Sanath Jayasuriya, Muttiah Muralitharan, Daren Sammy and Kevin Pietersen, among others. The format of the tournament is such that the matches are played in a double round and each team faces the other two teams twice until there are two teams left in the final.
“We are very pleased to announce this collaboration. The platform has grown by leaps and bounds in recent years and has a strong follower of cricket fans,” said Raman Raheja, the league’s CEO.
Syed Sujjad Pasha, CEO of Cric Tracker, added: “We are excited to partner with the Legends Cricket League. The players involved in the league are all cricket gods in their own country. Not only can we leverage this partnership on our platform, team to join hands and I hope this relationship is fruitful for both of us. “
Actress Amitabh Bachchan joined the league as its ambassador. Its cricket coach is also former Indian coach Ravi Shastri.
Oman had also recently hosted the 2021 ICC Men’s T20 World Cup matches.
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