Business class: How cricket-crazy Pakistan became a major football factory

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How cricket-crazy Pakistan became a major football factory

• Assess the importance of a skilled labor force to a Sporting goods manufacturer when deciding on an international production location

• Explain how specialization for a business such as MB Malik can lead to a competitive advantage

• Explain one factor that has contributed to the growth of Pakistan’s IT sector

• Assess the likely trade off between profit and ethics for a business such as Adidas when deciding where to outsource production of Sporting goods

Peter McGinn, Harton Academy