Apple changes Eddy Cue’s job title to focus on the company’s services

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Apple made a small change to Senior Vice President Eddy Cue’s job title to put more emphasis on the company’s current service portfolio, rather than previous software.

Cue’s official title is now “Senior Vice President of Services”, as opposed to SVP of Internet Software and Services. Additionally, the Cue description on the page has been updated to focus more on the newer services like Apple TV + and Apple Music by eliminating older software like iTunes.

The small change to Apple’s leadership webpage was first spotted by 9to5Mac. Cue’s new job description focuses on company services.

Eddy oversees the full range of Apple services, including Apple Music, Apple News, Apple Podcast, the Apple TV app and Apple TV +, as well as Apple Pay, Apple Card, Maps, Search Ads, Apple’s iCloud services and productivity and Apple’s creativity app. Eddy’s team has excellent experience in creating and strengthening world-class services that meet and exceed the high expectations of Apple customers and offer creators and storytellers the opportunity to bring their creative visions to people around the world. .

The previous job description has now disappeared from the web page.

Eddy oversees Apple’s industry-leading content stores, including the iTunes Store and Apple Music, as well as Apple Pay, Maps, Search Ads, Apple’s innovative iCloud services, and Apple’s productivity and creativity apps. Eddy also leads the newly created team responsible for developing all aspects of Apple’s worldwide video programming. Eddy’s team has excellent experience in creating and strengthening online services to meet and exceed the high expectations of Apple customers.

Cue first joined Apple in 1989 and worked for years as the company’s software and services manager. In 2018, an executive profile suggested that his responsibilities were making him overburdened.

Apple’s services have become an integral part of the company’s overall business model, with some analysts believing it could eventually become Apple’s main growth engine.

During its latest earnings call, Apple reported that its services segment broke quarterly records with revenue of $ 17.5 billion, representing 33% year-over-year growth. However, Apple executives have called that growth an anomaly. While they expect strong results in the future, they believe it will be at a more average rate.

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