Boots announces a major change in stores across the UK

[ad_1]

Health and beauty giant Boots has announced an amazing new feature in 30 of its stores across the UK.

It’s long gone for makeup lovers across the country, who patiently waited for the beauty parlors of local Boots stores.

Now 30 UK stores will have their own halls that will sell a wide range of products and have dedicated staff to help customers find what’s right for them.

This means no opportunistic salespeople giving expensive items a hard sell.

The halls will be added to existing stores, so it won’t mean any new Boots branches will open, says the mirror.

Read more: Aldi shoppers urged to bring an empty tissue box at every store visit

Boots already has 60 beauty parlors, but only in its flagship stores, which include Covent Garden in London and Trafford Center in Manchester.

But now Boots will take the idea to smaller stores in cities across the UK.

The halls will feature brands such as Anastasia Beverly Hills, UOMA Beauty, Bite Beauty, Drunk Elephant, Fenty Beauty and MAC.

Overall, Boots stocks about 500 brands in its beauty parlors.

High Street said it has seen a significant increase in the number of customers buying beauty products as the UK leaves for lockdown.

Beauty product sales rose 85% in the three months to May 31 compared to the same period a year earlier.

A spokesperson for Boots said customers particularly loved celebrity beauty lines like Fenty Beauty and Anastasia Beverly Hills.

Skin care products that contain trendy ingredients like niacinamide, azelaic acid, and salicylic acid also sell well.

Boots’ overall plan is to maximize the impact of their physical stores, as well as improve their online store.

Seb James, Managing Director of Boots UK, said: “As we are now out of lockdown and life is starting to look more normal, I am confident that our beautiful new beauty parlors will help attract more visitors to Boots as well as to the local high streets. Wide. “

Potts said the new halls will contain “smooth areas”, “discovery areas” and consulting spaces.

Boots will also hire more than 100 new employees to fill cosmetic positions. It has over 700 of these already.

Their job is to provide free personal beauty and skin care tips to customers in stores.

They are trained in empathy to allow them to better understand customer needs.

This will also include 830 Boots Macmillan Beauty Advisors that support clients undergoing cancer treatment with free face-to-face beauty advice.

The complete list of new beauty salons in Boots

England

Epsom, Ashley Center

Seven Oaks, High Street

Southport, Chapel Street

Hayley, West Cornwall’s shopping park

Hereford, High Street

Worthing, Montague Street

Carlisle, English Street

Salisbury, Silver Street

Burton on Trent, Coopers Square

Richmond, George Street

Stratford-upon-Avon, The Maybird Center

Rumford, Freedom

Southend on Sea, The Royals Shopping Mall

Rugby, Junction One Retail Park

Grantham, High Street

Grimsby, Friargate

Farham, Whitley Village Shopping Centre

Crewe, Grand Junction Retail Park

Sunderland, the bridges

Isle of Wight, Newport

Portsmouth, Trade Road

Nottingham, Riverside Retail Park

Brentwood

northern Ireland

Belfast, Boucher Road

Londonderry, Foilside Shopping Centre

Republic of Ireland

to leave me

Athlone

Scotland

Aberdeen, Union Square Shopping Centre

East Kilbride, The Plaza

Dundee, High Street

Read more related articles Read more related articles.

[ad_2]